Professional cyclist leading the pack

up4™

Whether you’re a professional athlete or a committed fitness enthusiast, up4™ is here to help you realize your ambition with the right fuel, at the right time.

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Created by experts, tested by athletes

We create sports nutrition products in collaboration with leading scientists and top-tier athletes. Every formula is grounded in advanced research and validated through real-world testing with professionals. Using only premium ingredients in clinically effective amounts, our products are designed to deliver proven results in athletic performance.

Stronger people, stronger societies

Creating innovative, science-driven nutrition products is just the beginning. We're here to help people make choices that are healthier and more sustainable. Healthier people build stronger, more resilient communities and support a healthier planet. Our partnership with dsm-firmenich helps make it happen. As the leading co-creation and innovation partner in nutrition, health, and beauty, dsm-firmenich’s comprehensive range of solutions, with natural and renewable ingredients, meet our high standards for quality, traceability, and performance.

Swiss science-backed nutrition

Elite athlete approved

Pure, tested ingredients

Energy, immunity, recovery